exhibits

The Difference is Diving

Over the years I have attended hundreds of trade and consumer shows. I know because I have a collection of show credentials “badges” in my basement, hanging from lanyards. I’m not nostalgic and have never taken time to go through them, but the badges represent different industries, and different parts of a business life that at some point might be fun to recall.  Along with California Diving News, we publish Dive Training magazine and the diving industry’s trade journal, so as a working member of […]

Very Special Days for Divers are NOW HERE!

Christmas. New Year’s Day. My birthday. My mother’s birthday. July 4th. Opening day of baseball season. The World Series. The Super Bowl. Starting way back when I was a kid I note the passage of time with these “special” days. In my adult years I still do the same with these days, and I have added a few more. The first days every month when bills are due. Various anniversaries.  I also note the first reported sighting of a California gray whale off the coast […]

SCUBA Show Preview: 26 Years as THE Diving Even of the Year!

SCUBA Show Preview; Our 26th Year as THE Diving Event of the Year! June 8th & 9th  America’s largest consumer dive expo at the Long Beach Convention Center The event features more than 300 exhibit booths in 76,000 square feet, where you can find new and revolutionary dive gear, worldwide travel destinations, and meet dive experts in almost every field.    EVENT HIGHLIGHTS – Marine artist Rogest will paint four large canvases with audience participation – California seafood cooking demonstrations – Continuous film festival – $22,000 […]

The Chemistry of a Dive Show

I don’t think that many of us pay attention to how we arrive at our opinions, but they’re often built on first impressions. Having been in the scuba business for quite a while I’ve attended many dive shows. I usually attend to be around the industry and catch up with friends, so my perception of consumer shows is more from observing them than from interacting.  And as it turns out, my perception of dive shows for all of these years has missed the point. In […]

SCUBA Show 2010 Breaks Records

In its 23 year history, the SCUBA Show has never seen as much exhibit space and attendance then at the 2010 show held May 15-16 at the Long Beach Convention Center. Over the course of the weekend, a record 11,216 attendees enjoyed the largest consumer dive expo in America. 324 exhibit spaces filled the convention center, the most ever. Perhaps the most significant observation by the exhibitors and show attendees as well as the show management was the energy level in the exhibit hall. “Underwater […]

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